Month: March 2015

Attitude is Everything

As the old adage says, “Attitude is everything.” Applying the right attitude you your job not matter what you are doing can prove to be highly profitable. One of the worst attitudes you can have is that you don’t get the right opportunities. This outlook can ruin any business. Most of us are not given the right opportunities, they are earned. If you feel like you are missing out on opportunities, you should reevaluate the quality of work you are doing and the relationships you have with customers and clients. Look at fellow O/O that are getting the opportunities you want. What are they doing differently? There may be practices that they have that would be beneficial to adopt into your own business model.

Another horrible attitude to have towards business is that you don’t have enough time. This ties back in with our first point. You have to go out and make time to be where you want to be. If you are finding that you cannot possibly fit everything you have to do into your day, reevaluate your schedule. You may have to cut out those little breaks or work a couple weekends here and there, but if you really want to succeed you will make the time.

Lastly, we come to the self-doubt of not being good enough. The majority of people going into business do not have some special talent that makes them successful. Everybody starts somewhere and improves over time. Keep working and keep learning and your skills will grow.

Customer Service

Customer service is a key part in doing business for anybody. Good customer service means a happy customer and potentially repeated business. For owner operators customer service matters most when working with brokers.

There are three keys to keep in mind when dealing with customers, which are early, often, and always. When working with a new customer it is always a good idea to be active early on with them. This means reaching out shortly after making the contact and shows them that you are committed to doing business with them. It also gives them a good first impression for you and your employees which is invaluable.

It is also important to contact customers often. Repeated contact shows that you stay dedicated to your customers and keeps you in their focus when they are looking for drivers or loads. This greatly increases your chances of having repeat business. Lastly you need to always put forth your best effort. If you are always providing your best services, even under the least ideal circumstances, you will get better loads and the customer will get a reliable driver that they are confident in.

No matter how big your customer base gets you should always keep these three rules in your head when dealing with customers. If you do so, your business will continue to grow and it makes everything much easier in the long run.